Latest innovation integrates emotion recognition technology into surveys for deeper consumer insightsLondon, UK and Oslo, Norway and New York, NY: 14 June, 2016 Confirmit has partnered with Affectiva, a pioneer in emotion recognition technology, to provide Market Research (MR) organisations and Voice of the Customer (VoC) programmes with the detailed personal sentiment and behavioural insight needed to understand the role of emotion in driving consumer spending and loyalty. Terry Lawlor, EVP Product Management at Confirmit,...
Source: RealWire
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